FREE SHIPPING
on all orders
Delivery TimeShipping Method
1 - 5 business daysFREE Standard Delivery
2 business daysFedEx 2Day
1 business dayFedEx Overnight

Carriers

fedex shipping logoups shipping logousps shipping logo
 
LoginCreate an account
Change country

Feed News

Cyclist on a road with The Feed helmetRunner on a trail wearing a hydration vestTriathlete in an aero position on a bike, wearing a The Feed aero helmet

Our latest insider scoops

The Ultimate Recovery Footwear: Oofos Slide Review

These slides were made for walking. Slip into our latest product review on the Oofos Slides –a game-changing recovery footwear– that is becoming popular among elite athletes and fitness enthusiasts alike.

The Science Behind The Salt: Mortal Hydration

The choice between sodium citrate and sodium chloride is a common one that has profound implications for performance and taste. Mortal Hydration prioritizes optimizing electrolyte delivery to provide an unparalleled hydration experience.

A Cure for Healthier Hydration

Cure Hydration is a welcomed addition to the world of clean, effective, and accessible hydration – a remedy for anyone seeking a healthier way to rehydrate. Cure Hydration embraces a clean and real ingredient approach, aligning itself with the WHO's Oral Rehydration Solution (ORS) formula – making it as effective as an IV drip,

Rawvelo: Real Food That Fuels

Rawvelo is a new brand at The Feed that produces high-performing real food sports nutrition. Dive into our interview with them where they discuss a "no compromise" mission – because a natural product can taste good and perform.

CurraNZ: Naturally Powering Better Recovery

Join us as we dive into a multi-part series breaking down the potent benefits that CurraNZ offers everyone leading an active life. For part one, we are discussing one of the most important aspects of an athlete's performance: recovery.

Carbs Fuel: Reshaping Effective Fueling

On a mission to help more athletes effectively fuel their sport, Carbs Fuel was born out of the belief that fueling should be easier, simpler, and cheaper than it is. They were able to produce one of the best carb-per-dollar gels out there, allowing anyone to carry less and get more.

Victus' 02 During Gel: A Complimentary Addition to a Seamless Fueling System

With an overwhelming performance nutrition market, what sets one product line apart from another? We got to see exactly how Victus is doing so by leveraging its efficient product lineup to make fueling simple. In addition, we get to meet their new product: the 02 During Gel.

The 2023 Athlete Gift Guide

Get the "Insider" scoop on the hottest gifts from this year's Winter Catalog. We are excited to bring you some of our favorite products from the year and and why we think you'll love them, too.