FREE SHIPPING
on orders $75 and higher
Delivery TimeShipping Method
1 - 5 business daysFREE Standard Delivery
2 business daysFedEx 2Day
1 business dayFedEx Overnight

Carriers

fedex shipping logoups shipping logousps shipping logo
✨ FREE SHIPPING on all orders over $75! ✨
LoginCreate an account
Change country

How to Fuel

Cyclist on a road with The Feed helmetRunner on a trail wearing a hydration vestTriathlete in an aero position on a bike, wearing a The Feed aero helmet

Our latest insider scoops

Free Watts, Come and Get 'em

There's no such thing as a free lunch...and in endurance sports, there's no such thing as free watts. However, these products come pretty close. Check out three of the most potent and simple performance enhancers we have.

Behind the Wrapper: Our Best Value Products

After seeing an impressive amount of fuel consumed over this weekend's Leadville 100, it got us thinking about which products are the best value. After a deep dive on our products, we found that the value actually lies in the cost per gram of carbohydrates.

Leadville 100 Educational Series: Post-Leadville Fueling & Hydration

The Race Across the Sky is all wrapped up...but that doesn't mean the care of our body is. Often, the time following a massive event such as Leadville is when athletes are vulnerable and can greatly benefit from a solid nutrition plan. Part 4 of the L100 Series is here to help you get back on your feet faster.

Leadville 100 Educational Series: Fueling the L100 Run

The Race Across the Sky is just over the horizon and it's time to start dialing in your nutritional and fueling plans. Coach Charlotte has prepared a four-part educational series for the upcoming Leadville 100 Run & Ride. The third installment guides you through a proper nutrition strategy for the L100 Run..

Leadville 100 Educational Series: Fueling the L100 Ride

The Race Across the Sky is just over the horizon and it's time to start dialing in your nutritional and fueling plans. Coach Charlotte has prepared a four-part educational series for the upcoming Leadville 100 Run & Ride. This second installment highlights how you can fuel the L100 ride.

Leadville 100 Educational Series: Fueling & Hydration 24 Hours Before

The Race Across the Sky is just over the horizon and it's time to start dialing in your nutritional and fueling plans. Coach Charlotte has prepared a four-part educational series for the upcoming Leadville 100 Run & Ride. Our first one will help you dial in the 24hrs prior to race day.

The Feed's Guide to the TDF: The Top Gels in the Tour

The TDF can have some high-stress, high-focus moments. When the heat is on, what do riders reach for to stay fueled? Learn how riders use gels during these moments to their benefit and how much they'll need to be consuming.⁠

A Deep Dive on Sodium Bicarbonate

Sodium bicarbonate is nothing new, but it's certainly experiencing a moment right now. From the household pantry to the bus of professional race teams; we'll look at the history of sodium bicarbonate and its performance implications.