


Our latest insider scoops

Fuel Like a Pro: Matt Sharpe’s Ultimate Supertri Racing Guide
Master the fourth discipline with proven nutrition strategies from an Olympian and IRONMAN 70.3 Champion.

Ketones: The Performance Fuel Elite Athletes Are Banking On
How cycling’s most controversial supplement is reshaping endurance performance and what the science really shows.

The Science of Carbohydrate Fueling: Why 2:1 Glucose-to-Fructose Changed Everything
For decades, athletes were limited to 60 g of carbohydrates per hour. Then, researchers discovered something that changed endurance nutrition forever.

The Hand That Feeds
Domestiques, Team Cars & the Beautiful Chaos of Takeout at the Tour Featuring the Styrkr Bar50

The Science Behind Creatine: Why Every Athlete Should Care
Creatine isn’t just for bodybuilders — it’s for anyone serious about performance, recovery and brain function.

How High-Carb May Be Changing Training Theory
David Roche has been taking us on a ride with his nutritional and training experimentation as he prepares for the Western States 100. One thing he has made clear is the role that higher-carb nutrition strategies are changing the game...but could they also be changing training altogether?

Pogacar’s Secret Recovery Drink
Among other pro athletes, three-time Tour winner and current World Champion Tadej Pogačar has been downing a mysterious, dark drink immediately after finishing a race. We found out what it was.

The Feed is all in on HYROX.
This hybrid sport is the fastest-growing fitness competition globally, with races in 11 countries and over 30 cities.